From the revolutionary Bellaband to effortlessly stylish maternity clothes, Ingrid + Isabel has long graced the closets of mamas-to-be. Twenty years into the game, they’re still finding new ways to support moms–this time with a mom-and-baby-safe skincare line that upholds the mission they’ve had since day one.

“Ingrid+Isabel is the original destination where moms can go to find what they need and trust it’s the best,” said Ingrid Carney, Founder and CEO. “Everything we design ourselves or source for mom must pass for quality and purpose – so when it came to skincare, we were searching for products that were naturally safe and effective. Instead, we found skincare claiming to be “natural” but loaded with harsh ingredients we’d never recommend for moms. We worked two years on our own premium skincare line to offer her targeted solutions for unique skin concerns, using only the best ingredients from nature.”

In partnership with natural ingredient experts, Ingrid + Isabel worked tirelessly to design the two most vital products pregnant and new mamas need: A belly oil to nourish her ever-growing bump and a balm to soothe and heal dry, cracked skin. Throughout pregnancy and the fourth trimester, every moment of self care you can squeeze in matters. The Oil and The Balm help keep those rituals simple without the requirement of combing through a mile-long list of ingredients–because ingredients matter more during pregnancy and postpartum than at any other time. Each of the products are made from just a handful of natural and effective powerhouses like organic extra virgin olive oil, lavender flower, beeswax, and more. They’re also Leaping Bunny Certified and free of harsh or irritating ingredients like parabens, gluten, or soy.

It’s such a treat when a brand we already know and trust offers up new ways to pamper moms. If you need a dose of nourishing self care or want to show a new mom some love, check out Ingrid + Isabel’s new skincare line below!

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Ingrid + Isabel

$20

The Balm

100% organic and totally plant-powered, The Balm from Ingrid + Isabel is made with mama and babe’s needs in mind. The five-ingredient formula is lanolin-free to soften and soothe nips, lips and any other bit of skin that needs a little TLC. This is one you’re going to want to keep in your bag, on your nightstand, by your couch, in your pocket…(You get the point.)

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Ingrid + Isabel

$35

The Oil

When you’ve got a tight and itchy still growing belly, there’s nothing like the sweet relief of a nourishing belly oil. The Oil from Ingrid + Isabel power packs just seven all-natural ingredients to moisturize and soothe your bump while helping prevent stretch marks: Rich apricot kernel to hydrate, organic marshmallow root and calendula flower to soften and calm skin, chamomile flower to tackle itchiness, organic rose hips and lavender to help with stretch marks. It’s finished off with a spot of luxe rose absolute to lend a light and refreshing rose scent. Whether after a shower or before bed, it’s the self care ritual you deserve, mama.